Lucy is a Marketing and Retail Director, and a dynamic leader with a proven track record of delivering business opportunities and driving growth across diverse industries globally for over 24 years. Lucy's expertise spans B2C and B2B landscapes, including retail, sports, footwear, interiors, A&D, FMCG, and more. Her well-developed commercial acumen and creative yet strategic communication skills set her apart in the world of global senior marketing. In addition to her extensive industry experience, Lucy has successfully chartered and managed flexible working initiatives, showcasing a forward- thinking approach to leadership. As a staunch advocate for diversity and inclusion, she champions and mentors female staff, contributing to the empowerment and growth of women in the professional realm. 

A British expat in Dubai for 14 years, Lucy is a married mum of 2 children and she loves exploring the UAE and all it has to offer to families, in terms of food, fun and the outdoors.